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Your business can support better mental health in Aotearoa

Almost half (47%) of us will experience mental health challenges in our lifetime. That’s you – or someone you care about.

We want to change that. With the support of your workplace, we can build a future where everyone’s mental health is valued and supported.

For nearly 50 years, the Mental Health Foundation has been Aotearoa’s leading mental health charity. Less than half of our funding comes from government, which means our corporate sponsors play a vital role in our kaupapa.

There are many ways your business can support our work, from sponsorship and payroll giving to workplace activations. Get in touch to explore how you can make a meaningful difference to mental health in Aotearoa.

“The MHF team are wonderful to work with – always ready to collaborate on engagement initiatives…Their great toolkits and resources make supporting mental health campaigns so easy!”

AIA NZ

Why support us?

Mental health affects us all. By supporting the Mental Health Foundation, you can:

  • Align with a cause that impacts your people
  • Generate a powerful social return on investment
  • Support your employees’ wellbeing with MHF resources
  • Provide meaningful opportunities for staff engagement
  • Strengthen your brand and reputation
  • Attract and retain top talent
  • Meet Corporate Social Responsibility (CSR) goals.

“The buy-in that you get when you listen to your people is huge. When you looked at the overall numbers, the percentage of our staff that wanted to support mental health was outstanding. It was clear that this cause matters deeply to our people.”

Sharon Dorward, Regional Operations Manager at Storage King

Our social media following

The Mental Health Foundation is New Zealand’s largest mental health charity. By supporting us, you can align your business with a cause that matters to people across Aotearoa.

Ways to support us

A huge thank you to our current sponsors and supporters. Your generosity makes our mahi possible.

Major Sponsor

Cotton On Foundation

The Cotton On Foundation is dedicated to supporting youth mental health worldwide. They're a pivotal part of our Pink Shirt Day efforts to eliminate bullying and build a kinder, more inclusive Aotearoa. Since 2019, they have raised more than $4.4 million through the sale of the official Pink Shirt Day t-shirts and other fundraising efforts.

Proud Sponsors

Downer NZ

Downer is a leading provider of integrated services across Australia and New Zealand, delivering and maintaining essential infrastructure that enables communities to thrive. Downer supported the Pink Shirt Day campaign by wrapping one of their trucks pink, sparking conversations about kindness and inclusion at worksites across New Zealand. They have also provided an extra boost to our Auckland Marathon runners and Mullet Matters events by matching donations.

AIA

For the last two years, AIA have supported our Pink Shirt Day campaign by providing funds for dollar-matching, helping us to build a kinder and more inclusive Aotearoa. AIA has also supported the Mental Health Foundation over the past 6 years through its AIA Vitality programme, which rewards members for prioritising their physical and mental wellbeing. During a previous Mental Health Awareness Week AIA staff took part in a fundraising triathlon, with the company donating $10 for every kilometre the team ran, walked, cycled or rowed.

Proud Champions

Kiwi Property

Kiwi Property are dedicated to improving the wellbeing of their people and communities. They actively support a variety of our campaigns, such as Pink Shirt Day, amplifying our messages of kindness and inclusion across Aotearoa. Most recently they supported Mental Health Awareness Week with activations around Move for Mental Health in their shopping centres. Each year, they create a Christmas book for children in collaboration with the Mental Health Foundation, which is gifted to tamariki by Santa at their shopping centres. They also sponsor our Christmas gift wrapping initiative in Sylvia Park, which raises vital funds for our mahi.

Storage King

Storage King put their charitable giving to an employee vote, and their people chose to support mental health. Since becoming a sponsor of the Mental Health Foundation, Storage King has created branded carry boxes and participated in several of our events, including Pink Shirt Day and Mental Health Awareness Week.

Tip Top

Tip Top has been a long-term supporter of the Mental Health Foundation, and their team are passionate about spreading our messages of kindness and inclusivity. Every year, they support our Pink Shirt Day campaign with all-staff events to get their employees involved. They also run external campaigns to promote Mental Health Awareness Week, including ice cream giveaways and guest spots on the radio. They’ve even helped to boost the wellbeing of mental health workers by offering surprise ice cream shouts!

Request info pack

Let's kōrero

Every business is different, so each of our sponsorships agreements is too. We’d love to talk to you about your company’s motivations and goals.

Request our Corporate Sponsorship Pack by completing the form below.

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